Erin Hintz CMO and the Team from Symantec Receives Forrester 2009 Groundswell Award from Josh Bernoff at CMO CLUB Summit Opening Reception

60 CMOs were on hand last night at the opening reception for our Thought Leadership Summit in SF. Congrats to Erin Hintz, CMO at Symantec and her team for winning the 2009 Forrester Groundswell Award for execellence in engaging customers through social media. Also congrats to the team at Zuberance for their help in providing the "Word of Mouth" platform and expertise for Symantec.

AdMob runs a successful 24-hour mobile ad test with Symantec

AdMob, the mobile ad company, ran a successful 24-hour only mobile ad campaign with Symantec. Tony Nethercutt of AdMob talked to me about how they wanted to score as many clickthroughs in 24 hours (they got 3000 at $.50 a click).

Check out all coverage at The CMO Club Peer to Peer Summit.