Thursday, April 15, 2010

"Insights from CMOs" Podcast Interview with Randy Drawas, CMO at Kaspersky Labs - "How Measured as a CMO and How to Get Consumers to Act"

As part of our new relationship with Miptalk.com and our upcoming CMO CLUB Summit, here is a great interview with CMO Randy Drawas from Kaspersky Labs (the fastest growing anti-virus software company in the US). Topics include 1) How are you measured by your CEO, 2) Getting Consumers to act, 3) How do you allocate and manage budget cuts and changes. Worth a listen. Great insights.


Randy Drawas Insights from CMOs Podcast

2 comments:

上宜俊宇芳心 said...

愛,拆開來是心和受兩個字。用心去接受對方的一切,用心去愛對方的所有。......................................................

彭志文 said...

有用的才華若不用,便如同日晷儀放在陰暗之中......................................................